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How To Choose The Best Watch For A Woman

A simple helpful guide.

BY Mercy Kipchilat

Mar 29, 2023, 02:00 PM

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Besides their basic functionality of showing time, watches are timeless accessories that complement any outfit you are wearing and help you to achieve that stylish, elegant look. 

However, with so many options available, selecting the perfect watch is a difficult task and it can be quite a headache if you don’t know what you are looking for.

Whether you are buying a watch for yourself or a gift for someone else, here are some of the factors that you should consider when shopping for a woman’s watch.

Consider Your Budget.

The amount of money you are willing to spend on a watch will greatly affect the type of watch you buy. As you check out the other qualities that are attractive to you, make sure that you also stick to your price range.

The Watch’s Functionality. 

You should also consider the features that you or the woman for whom you are purchasing the watch requires in a watch.

For example, do you need a stopwatch or a timer with your watch for athletic activities? Do you prefer a watch with a simple face or one with numerous dials and features? Let these questions guide your shopping process.

The Style.

Photo by @miqwatches
Another factor to consider when buying a watch is your personal style or the style of the woman you are buying a watch for. 

Watch styles vary from classic and elegant designs to modern and trendy styles and they come in many colours, shapes, and materials.

Have a rough idea of the style of watch you want to buy and see if you can find the exact style you want within your price range.

Size Of The Watch.

Women’s watches come in a variety of sizes, and you should consider the size of your wrist when buying a watch as you want a watch that will comfortably fit your wrist. 

The Brand Of The Watch.

Last but not least, it’s also important to consider the brand of the watch you want and its reputation for quality and durability. 

You should go for a well-known brand that has a reputation for producing high-quality watches.

Popular Watch Brands For Women.

Here are some of the popular watch brands for women that you can check out keeping in mind your other considerations, of course.


Photo by @Rolex
Rolex is one of the most well-known luxury watch brands in the world. It has a wide selection of watches for women, which are known for their exceptional quality, durability, and timeless design.


Photo by @le.beautiquemercado
Fossil is an affordable watch brand with a wide range of styles and classic designs for every woman’s taste.

Fossil watches are also well-known for their high level of craftsmanship which guarantees users quality and durability.

Michael Kors.

Photo by @via_brandedbags
This is a luxury brand known for producing high-end luxury accessories including stylish and trendy watches for women.


Photo by @drejminandro
Casio is a well-known watch manufacturer that offers a wide range of styles and models for women. Casio watches are well-known for their dependability and durability, making them a good choice for women looking for a watch that can withstand daily wear and tear.

Apple Watch.

Photo by @applewatch.fitness
For women who want a smartwatch, the Apple Watch is the brand to look out for. It has a range of features, including fitness tracking, phone calls and messaging. Apple watches also come in a variety of colours and styles to meet every woman’s tastes.


Photo by @Timex
Timex offers a variety of affordable and long-lasting watches that are ideal for active women who need a timepiece that can keep up with their hectic lifestyle.